posted 6 Aug 2012 10:07 by Anthony Martins
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updated 6 Aug 2012 11:10
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When approached by Sydney based agency to
feature in a Nokia China campaign, I jumped at the chance as the adorable child
actor and stunning beach location were more than enough (beyond the money and
pretty actress who would play my wife), to inspire smiles for miles as I played
in the surf and sand before the cameras in the hot Australian sun.
Frolic in the surf, enjoy a
relaxing and soulful bicycle excursion through a lush forest and peer both
deeply and protectively into the innocent depths of child’s eyes.. This was the
brief which was really easy to follow given the location of Long Reef beach in Australia.
The day went extremely fast as
the Australian heat was balanced with the cool breeze rolling off of
the surf that hit the beaches with a calming constant rumbling that is still
plays fresh in my ears on mother nature’s own radio station channel. The team
that worked on this advertisement worked hard to keep things simple
and safe as we spent time in the surf and eventually in a forest
riding leisure bikes to add to the feeling of peace. Interestingly
enough, the add was for the phone giant Nokia yet the only
"technology" was a message in a bottle. Which you could say signifies
"back to basics" of communication. The human aspect.
In a time where technology is increasingly
being used as a key method of communication, for many people phones are a life
line for maintaining connection to their loved ones and families both near and
far. A phone is no longer just a "phone" as mobile phones now pack
the full blown internet and applications that allow users to use skype,
facebook, twitter and many others right from their mobile phones as they travel
on foot or with trains planes
and auto mobiles (one of my favourite films).
With our ever shrinking world,
mobile phone and other telecommunication companies are racing to appeal to
consumers by adding a human aspect to their campaigns.
The human side to
technology is ever increasing in importance as you see devices change from
being marketed as ultra-tech gadgets to now appearing to be as close to nature
as possible. The interfaces to mobile phones and computers are becoming much
more organic than in the past.
Weather you choose a Windows
based phone (Nokia),Android or Iphone, you the consumer wins in every case as
each company improves the user experience in order to appeal and capture you in
hopes that you will choose their “way” of staying connected. So go ahead
and pick up the phone and call someone you love! If you cannot be beside
them at this very moment, a phone call from some you care about can make the
sun come out on the darkest days !
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posted 3 Aug 2012 11:19 by Anthony Martins
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updated 3 Aug 2012 11:25
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 | I photographed and interviewed David Bowles who is the director of communications and manager of the RSPCA. He manages the RSPCA's strategy in 30 countries, the political work in Europe, Westminster and local government along with its campaign work.
David has worked for the RSPCA for 15 years. Prior to joining the RSPCA, he worked for 15 years in zoos and with undercover organisations looking at the illegal trade in birds, ivory and endangered species.
David had many interesting facts and musings regarding the treatment of animals in are society. I had questions for him that he was more than pleased to answer in a setting of a Chelsea members club in the United Kingdom.
Learn more about the wonderful work that the RSPCA does with animals and even how YOU can make a difference here: http://www.rspca.org.uk |
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posted 2 Aug 2012 11:44 by Anthony Martins
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updated 28 Sep 2012 22:15
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I recently created 3D and photographic models of the Kaptive drink containers for their advertising campaigns. They are featured in various print and animations seen and to be seen world wide.
I also had the pleasure to photograph cocktail mixes featuring different flavors of the Kaptive drink. I would have to say that my favorite mix had massive tasty fruit chunks that I really wanted to eat the whole time I was shooting!
I modeled textured and rendered the bottles in Maya (3D software). The cocktails were photographed on location with the aid of a great London bartender who helped to create the look of the drinks with real ingredients (I know, I drank them after!)
Kaptive energy drink is a tasty new energy drink that is quickly gaining in popularity around the world. Its origins have a lot to do with it as the drink is made from Coca leaf concentrate!
Coca Leaf benefits:
• Stimulates and revitalizes.
• Relieve hunger.
• Fight fatigue.
• Fight altitude sickness.
• Increases the sense of wellbeing.
• Fixes the difficulties that stress causes on the digestive system.
• It can be an adjunct in programs of weight reduction and physical fitness.
• Fast-acting antidepressant.
• Enhance resistance and energy.
• Stimulant substitute for coffee.
http://www.mykaptive.com
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posted 1 Aug 2012 10:36 by Anthony Martins
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updated 1 Aug 2012 11:13
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I recently worked as Stills photographer for a film named A landscape of Lies Directed by
Paul Knight.
This was a very interesting experience as the locations were both diverse and unique which added strength to establishing characters and there back stories. This played and integral role in the development of the plot and made for exciting and rich eye candy that viewers can see for themselves when they watch this film.
I had sand in my camera after documenting some of the scenes and was quite entertained at some of the dance sequences performed by talented burlesque dancers in some great locations in London England.
Visit the official page for more information and images regarding this film.
http://www.alandscapeoflies.com |
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Haunted by the memories of his time in the Gulf war, Jacob(played by
Andre Samson ) tries to adjust to civilian life aided mainly by his friendship with his commanding officer, Hilt(played by
Marc Bannerman ) who has made civvie life work for him. However, Jacob's stable reality is crushed when Hilt is killed during a suspected mugging that went wrong. Now Jacob feels it's his duty to find the truth behind the incident and bring closure to Hilt's widow, Louise(
Sam Cunningham ).
The Cast also includes
Andrea McLean ,
Christina Baily and other talented individuals.
<----Check out the trailer for this film. |
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posted 26 Jul 2012 06:23 by Anthony Martins
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I met with the Rt. Hon. Lord Patten of Barnes, who is the former Former Governor of Hong Kong, European Commissioner for External Relations and now the chairman of the BBC. This encredibly busy man is also the Chancellor of the University of Oxford.
I was commissioned to document his meeting with Hong Kong Author Sarah Brennan who has produced a beautifully illustrated children’s book named "The Tale of Pin Yin Panda". Lord Patten was kind enough to write a lovely blurb about Pin Yin Panda for the back of the book in which he mentioned his grandchildren and so naturally he was awarded copies for each of them by Sarah who spoke with him briefly about his travels and the importance of literacy.
You can learn more about The Author and Pin Yin Panda by following the links below to Amazon and Sarah Brennan's blog.
See Pin Yin Panda book.
http://sarahbrennanblog.com
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posted 24 Jun 2012 18:20 by Anthony Martins
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Summer comes and goes both bringing and taking with it a magical force of energy that increases the drive in us to move and be more social, play music louder, eat more and dance more frequently. More people are heard laughing and seen smiling as well as reaching out to one and other as friends or making the transition from strangers to lovers.
I photographed this image of model and musician in London's Trafalgar square.
View on my page here
or VOGUE Italia here |
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posted 2 Jun 2012 05:10 by Anthony Martins
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updated 2 Jun 2012 05:25
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 | What is in a portrait? Portrait photography has to be my most favored form of photographic expression. Perhaps it is because I am a people watcher, an eyes person and a person who really likes energy and personality in a photo. I think a great portrait will have these bases covered. I have always appreciated portraiture in other forms of art, though mainly paintings. Some of my favorite being From the Dutch painter Vermeer such as his et Meisje met de Parel (girl with pearl earring), and the Italian artist Leonardo da Vinci with his Mona Lisa. There were indeed many others who had caught my eye in my youth (too many to name in such a short article).
I believe that finding good texture and light while establishing a connection between the viewer and portrait will conjure some kind of magic that is undeniable. The energy is real if it was there between the photographer and subject. So if well captured, this great energy no matter how subtle or electric, will be perpetually reconnecting and reignited with each new viewer. I believe that every viewer brings with them their own baggage when looking at art. This will mean that every person will feel something different based on their own experiences and mood.
I photographed this particular image entitled Girl with brown hair near Victoria in London, England as part of a series which I will eventually get around to painting in oil on canvas. |
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posted 1 Jun 2012 17:04 by Anthony Martins
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updated 1 Jun 2012 18:19
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On a seemingly less and less rare sunny London afternoon,
I was pleased to receive the call to photograph a rather classic set of accessories for one of England's emerging jewelry designers.
Would Anthony Rock photograph beautiful hand crafted pieces by Sarai Jasmin Struck? I said hey why not. After all, I was to be supported by an extremely talented trio of make up artists and stylists(Dionika Campbell Tomczyk) who rather magically transformed two extremely patient models (Jenny Kasumpi of Greece and UK's Sheeba Cassandra Beckford). Into magical characters for me to shoot.
What a canvases these two young women made. You can see the final product here is a classical look that serves as both a strong and pristine canvas for Sarai's pieces that sat on her like ancient shells of some magical sea.
It was quite an enjoyable shoot. Photographically, I was quite happy with the results of this naturally lit goddess shot. I felt that the soft available light really suited the organic nature of these pieces.
Click here for larger image |
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Sheeba Cassandra's shoot felt like a punk rock time machine took us for a ride somewhere fun as we took an American football meets glam-punk look to a new level of funk. We showcased Sarai's glam-camo top with large candy like hoop earrings from her new collection. I used strong window light to emphasize contrast as I felt this edgy look required an edgy feel to the images as well.
Fashion portraiture is something that I really enjoy. While a make up team is working, I enjoy looking through my sketch book and drawing. If I can capture half of what I have drawn then Im happy.
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posted 15 Apr 2011 12:26 by Anthony Martins
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updated 5 Jun 2012 10:04
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I had the pleasure to cover London Fashion week for LFTV. I provided photographic and presenting coverage. I shot a few great catwalks shows including John Rocha's New Gen and Ziad Ghanem's show at the Vauxhaull fashion scout venue. I also interviewed British Fashion Councils Gemma Ebelis as well as the very talented Jewelry designer Jordan Askill amongst others.
The stars were out in full force to see the new collections. I caught up with Yasmin and Simon Le Bon and also spotted Boy George at Ziad Ghanem's Show.
I must say that I rather enjoyed shooting both on and off the catwalk as I found quite a few style gurus and international media exercising great fashion sense. One great example was the use of candy for accessories by way of licorice all sorts as worn by British presenter Jameela Jamil of T4.
You could say that a carefully orchestrated dance of journalists, bloggers, photographers, make up artists, stylists and designers and fashion connoisseurs performed in this grand stage in London this year. It was a great experience to be amongst them capturing what would be "my take" on the well organized event.
You can view more of my runway and street style photography from London Fashion Week in my image gallery by clicking on the image on the left. |
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All in the eyes. I photographed the multi talented Paris born Julia Restoin-Roitfeld who began working as a graphic designer. After doing some excellent work for Jean Paul Gaultier, Luella and more, she spread her wings into photography and even a lingerie line.
Julias work extends from stunning design to photography and art direction for the likes of Rock & Republic, Max Mara, Marina Renaldi and consults for many other stellar clients such as Miu Miu and more.
You can see more of my London fashion week portraits by clicking on the image on the left.
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posted 22 Mar 2011 01:14 by Anthony Martins
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updated 22 Mar 2011 01:54
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Studies show that each year over 150,000 people in the UK have a stroke. Strokes kill a third of those suffering from strokes in the first ten days and a third are left disabled or in need of active rehabilitation. A few years ago, my father suffered a stroke and watching his recovering is a blessing and I jumped at the opportunity when I was cast to promote the work that the Stroke Association carries out.
The Stroke Association is the only UK wide charity solely concerned with combating stroke in people of all ages.
stroke.org.uk |
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